Jasmin Wölke presents trade fair appearances, in-house shows and client days in Zurich, in English and in standard German. The presenter comes from Ludwigsburg near Stuttgart and arrives by direct train.
Oerlikon and your own floor
With Messe Zürich in Oerlikon, the city has an established home for trade and public formats. Alongside it, a second route has taken hold: the company's own event. Banks and insurers invite clients to a client day, technology firms host a technology day, manufacturers run an in-house show. The floor can be the company's own space, StageOne in Oerlikon or The Circle at the airport when guests fly in from several countries. For the presenter this changes little in the craft and a lot in the audience. On a booth, walking routes and seconds decide whether someone stops. At a client day, invited guests sit with appointments and clear expectations. Jasmin plans the two situations differently: short, repeatable programme slots for the fair floor, and a dense day of conversations and demonstrations for the company's own format.
Products that need explaining need guidance
What gets shown in Zurich can rarely be picked up and held. Software, platforms, financial solutions, services: the benefit sits in a process, not in a casing. That is exactly what a presenter is there to translate. Before the date, Jasmin agrees with product management and sales which three statements should stick and what runs live. On stage she guides through the demonstration, asks the questions visitors are thinking and turns technical language into tangible benefit. She hands interested guests over by name to the right contact so a conversation becomes an appointment. That she keeps full days on schedule is shown by the Bosch Power Tools Innovation Day, a corporate reference with six product launches in a single day. In Zurich the language question comes on top: the audience is international and English is the working language in many companies. Individual slots or the entire programme therefore run in English, as planned.
Preparation that carries the day
For morning formats Jasmin arrives the day before, and the technical check on the floor is a fixed part of the plan. Which building blocks fill a booth is covered in programme ideas for the trade fair booth. The format itself is described in the trade fair hub, and all assignments in the city are bundled on the Zurich city page.
Enquire about your appearance in Zurich
Send the format, date, floor and goal through the contact form. You will receive a quick assessment and, after the briefing, a written offer with a fixed fee, travel costs to Zurich listed separately.